Why is Zinfandel so cheap?

Zinfandel's affordability is mainly due to its diverse growth in Dvas such as in California where it is widely cultivated. The grape’s high yield and resilience lead to its abundant presence, causing lower prices due to high availability. Furthermore, the wine’s versatility supports different winemaking styles, from which budget-friendly and premium wines can easily be created thus facilitating the supply of brands in the market at affordable prices.